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Born and raised in different parts of India, Smita Mahajan the founder and designer is now based in Amsterdam.


Since graduating from the prestigious National Institute of Fashion & Technology (NIFT) in 2001, she has lent her expertise to apparel organizations based in Asia and Europe.


A longtime patron of sustainability in apparel, Smita wanted to launch her own label that focuses on creating a greener fashion brand by designing sustainable processes. A young working mother of 4-year-old kid, herself, Smita strives to create clothing for infants that is playful, practical as well as sustainable. Born out of love for design, the clothing aims to put a smile on the face through sheer storytelling.

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imports european baby children fashion clothing footsies

Eurokids Logo USA

Customer Service

T: 212-947-5611 ext 1
F: 727-499-2897

E: sales@eurokids.com

305  15th St., Brooklyn    NY 11215

Eurokids logo, imports European Brands Children Clothing